A digital brand platform and product created based on understanding brand’s strengths and users’ behaviours and needs.
Role: Art Direction, Visual Design
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Creative Director: Eiko Kawano Creative Leads: Chelsea Watson, Marcelo Mariano Dias Visual Designers: Iris Wu, Shane Harley
Copywriter: Michael Appleby Agency: Publicis Sapient Toronto Client: Freedom Mobile Year: 2018–2019
